- FLOKI and TokenFi score big with a strategic cricket partnership, targeting over 700 million fans worldwide.
- Legends League Cricket’s massive viewership provides a prime platform for crypto growth in Asia.
- This partnership catapults FLOKI and TokenFi into the global spotlight, solidifying their presence in India and beyond.
FLOKI and TokenFi have joined forces with iconic cricket teams, the Manipal Tigers and the Bhilwara Kings, in a strategic marketing partnership to captivate the hearts of over 700 million cricket enthusiasts worldwide. This collaboration marks a significant step in introducing the FLOKI and TokenFi brands to a massive global audience.
FLOKI AND TOKENFI PARTNER WITH 2x LEGENDS LEAGUE CRICKET TEAMS TO TARGET OVER 700 MILLION PEOPLE#Floki and its sister token, @TokenFi, have formed a strategic marketing partnership with India’s leading cricket teams: the Manipal Tigers and the Bhilwara Kings.
— FLOKI (@RealFlokiInu) November 16, 2023
This partnership… pic.twitter.com/NdLTBUnP0M
As part of this ambitious marketing campaign, FLOKI will proudly serve as the back-of-shirt sponsor and the leading upper-arm sponsor for the Manipal Tigers. At the same time, TokenFi will take on the same role for the Bhilwara Kings. This high-profile exposure will catapult both tokens into the spotlight, gaining widespread recognition.
Moreover, the partnership includes a comprehensive suite of marketing rights, ranging from aggressive social media promotions to signed merchandise. It provides FLOKI and TokenFi with multiple avenues to engage with their audience.
Cricket enthusiasts can look forward to witnessing FLOKI and TokenFi prominently featured in various matches during the upcoming Legends League Cricket event set to take place in India from November 18 to December 9, 2023. TokenFi will debut in the tournament’s opening match as the Bhilwara Kings take on India Capitals. At the same time, FLOKI will be showcased in the November 20 match between the Manipal Tigers and Gujarat Giants.
A total of 19 matches are scheduled, ensuring that FLOKI and TokenFi receive repeated exposure to a global viewership exceeding 700 million cricket fans. An exciting highlight of this marketing endeavor is the “clash of the tokens” style event on November 24th, when the Bhilwara Kings face off against the Manipal Tigers.
This strategic partnership solidifies FLOKI and TokenFi’s presence in India and South Asia and enhances their global legitimacy. The matches will be broadcast across Asia, including India, Pakistan, Sri Lanka, and Bangladesh, and internationally on platforms like ESPN in the United States, BT Sport in the United Kingdom and Ireland, Kayo in Australia, and Etilsat in the MENA region.
Legends League Cricket boasts staggering statistics, with over 700 million cricket fans worldwide, making it a prime target for crypto growth, particularly in the crypto-friendly Asian market. The league’s remarkable average TV rating, live audience, and ancillary content viewership demonstrate its immense popularity, particularly among young male viewers aged 18-34.
As part of the partnership, FLOKI and TokenFi will feature prominently on match uniforms, fixed perimeter brands, and giant screens and enjoy extensive social media mentions across multiple platforms. The usage rights of player images and team logos further enhance their visibility.
According to CoinGecko, FLOKI is currently priced at $0.00003483 with a 24-hour trading volume of $59,020,559.20. The cryptocurrency has experienced a -1.14% price decline in the last 24 hours but boasts an 8.32% price increase in the past 7 days. With a circulating supply of 9.9 trillion FLOKI, the token holds a market cap of $345,850,325.
On the other hand, TokenFi is currently valued at $0.03361081, with a 24-hour trading volume of $10,644,421.48. In the last 24 hours, TokenFi has witnessed a -2.85% price decline but has seen a 6.86% price increase over the past week. With a circulating supply of 1.2 billion TOKEN, TokenFi’s market cap stands at $39,056,325.