- Tron Inc. seeks $1B to grow its TRX treasury after a 1,300% rally from its Nasdaq rebrand.
- SEC filing allows Tron Inc. to raise up to $1B through stock, debt, and warrant offerings.
- Tron Inc. holds 365M TRX and plans to expand its treasury using funds from new securities.
Tron Inc., which recently got listed on Nasdaq had filed a shelf registration with the U.S. Securities and Exchange Commission (SEC) to raise $1 billion through mixed securities. The firm, which was formerly known as SRM Entertainment, proposed to use the funds to support its expanding crypto treasury strategy centered on Tron’s native token, TRX, trading at $0.3261, as of press time.
After a reverse merger with Justin Sun’s blockchain venture, Tron Inc. rebranded and adopted the Nasdaq ticker “TRON” on July 17. Reportedly, Tron Inc. holds more than 365 million TRX tokens, making it the largest TRX-holding public company globally.
The company outlined plans to offer a combination of securities in its SEC Form S-3 filing, such as common stock, preferred shares, debts, and warrants. This shelf registration allows the company to raise funds in stages depending on market conditions. The move marks a strategic shift, integrating blockchain assets into its treasury while retaining its old merchandise business.
Tron Inc.’s TRX Treasury Strategy and Governance Links
According to the company’s treasury policy, TRX tokens are the key reserve asset, along with short-term investments and cash. Tron Inc. stated that it views TRX as a long-term asset, with no maximum holding limit disclosed. According to the filing, funds from securities sales or surplus liquidity may be directed toward acquiring more TRX.
A key part of Tron Inc.’s crypto alignment came through a $100 million PIPE (private investment in public equity) deal. On June 16, 2025, the firm issued 100,000 shares of Series B Convertible Preferred Stock and 220 million warrants — all funded in TRX. The sole investor was a firm owned by Weike Sun, father of Tron founder Justin Sun, who also joined Tron Inc.’s Board of Directors.
In the filing, Tron Inc. stated it might use TRX for staking, yield strategies, or collateralized financing, aligning with broader blockchain-based corporate reserve models. These steps follow a trend pioneered by companies like Strategy, which hold significant digital assets on balance sheets.
Related: TRX Climbs Above ADA as Tron Inc. Begins Nasdaq Trading
Stock Rally Follows Crypto-Focused Rebrand
On the market side, Tron Inc. shares surged over 23% after the $1 billion funding news, closing above $11.80. After the merger on June 10, the stock has gained more than 1,300%, transforming from a low-volume penny stock into a headline Nasdaq listing. Presently, the company has a market value of over $200 million, which shows investors’ rising interest in blockchain asset integration.
Despite a brief 5% decline in TRX price on the day of the announcement, the token recovered to trade above $0.326. Moreover, the broader momentum behind crypto treasury models remains strong. Tron Inc.’s hybrid model is unique in the digital asset company market because it combines a digital product-based revenue path with the development of a crypto treasury. Its SRM subsidiary manufactures theme park merchandise and brings constant revenue to its clients globally, such as Disney and Universal.
Strategic Flexibility Through Shelf Offering
The Form S-3 shelf registration enables Tron Inc. to issue securities over time without submitting a separate filing for each offering. Each future issuance will be detailed in individual prospectus supplements, allowing the company to react swiftly to market dynamics.
As per the registration, the firm may issue securities directly or through agents or underwriters. Although the filing does not attract any consequent fundraising, it preconditions the regulatory framework of strategic capital deployment through various instruments.
Tron Inc. has accumulated more than 365 million TRX, creating a blockchain-compatible balance sheet. The developing model of Tron Inc. incorporates real-world product revenues along with a growing digital reserve, which is based on the increased interest in token-based corporate treasury.
