Strive Launches $500M Stock Offering as Bitcoin Strategy Expands

  • Strive launches a $500M ATM program to expand its Bitcoin strategy and support new growth.
  • The firm will use proceeds for Bitcoin purchases, acquisitions, and broader operations.
  • Strive reinforces its long-term plan to scale BTC holdings and grow its corporate footprint.

Strive has launched a $500 million at-the-market program to support new growth plans and accelerate its Bitcoin strategy. The company announced the move through a filing that outlines the sale of its SATA preferred stock. The action marks the firm’s largest capital initiative since expanding its treasury model earlier this year.

The announcement signals a wider shift in asset managers moving deeper into Bitcoin accumulation. Strive continues to frame Bitcoin as a long-term treasury reserve that can strengthen its balance sheet and future operations. The company now plans to use fresh capital to scale its holdings and broaden its business footprint.

Strive Expands Capital Plan Through New Offering

Strive confirmed it entered a sales agreement for issuing shares of Variable Rate Series A Perpetual Preferred Stock. The stock carries the SATA ticker and forms the basis of the new offering. The company said it could sell up to $500 million in total through the agreement.

Strive will use proceeds for several corporate needs. These include Bitcoin purchases, new income-generating assets, and broader working capital. The firm also plans to evaluate acquisitions that align with its long-term strategy. These acquisitions may involve businesses, technologies, or other assets that reinforce its market position.

The company highlighted its intention to grow Bitcoin per share over time. Strive said this remains the core objective of its treasury operations. The firm currently holds 7,525 BTC, according to recent disclosures. The holdings place Strive among the largest publicly traded Bitcoin treasury companies.

Since launching its first ETF in 2022, Strive Asset Management has grown steadily. The firm now oversees more than $2 billion in assets under management. It also continues to build new financial products that expand its presence across U.S. markets.

The ATM Program will operate under a prospectus supplement filed with the SEC. The supplement connects to a shelf registration statement that became effective in September. The company said shares may be sold by sales agents through approved at-the-market methods.

Related: Saylor Renews Bitcoin Banking Vision as Strategy Buys More BTC

Bitcoin Purchases Remain Central to Strive’s Growth Model

Bitcoin acquisition continues to shape Strive’s strategic direction. The company previously revealed plans to target a large-scale purchase connected to the Mt. Gox bankruptcy claims. Strive announced a target of 75,000 BTC earlier this year, marking one of the most ambitious plans from a U.S. asset manager.

Strive’s leadership has described Bitcoin as a long-term store of corporate value. The company said Bitcoin helps strengthen its treasury while offering an alternative to traditional asset reserves. The model relies on steady accumulation and structured financial management.

The new $500 million program allows Strive to expand this approach. The firm listed Bitcoin and Bitcoin-related products among the primary uses for new proceeds. The strategy aims to reinforce the company’s mission of outperforming Bitcoin over the long run through structured financial instruments.

Strive’s stock moved higher after the announcement. ASST rose more than 3% during the session before retreating later in the day. The stock traded between $1.12 and $1.02 as investors reacted to the news.

The company said the ATM program will give it flexibility as market conditions evolve. Strive added that it will adjust issuance levels depending on corporate needs and future opportunities. The firm remains focused on scaling its Bitcoin position while building new financial capabilities.

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