Jesse Pollak Confirms $JESSE Launch, Warns of Scams
- Pollak warns users to rely on verified channels as token interest raises new risks.
- The Base App gains significance as Pollak drives a creator-focused on-chain model.
- Community debate grows as earlier token turbulence shapes views on new launches.
Jesse Pollak confirmed that his personal token, $JESSE, will launch on the Base App, and he warned users about rising impersonation risks as activity intensifies around the rollout. The confirmation quickly created excitement within the Base community while also renewing skepticism from earlier token incidents. Pollak told users that all official updates will only appear on his verified X account and the Base App profile under jesse.base.eth.
Creator Token Plan Gains Attention
Pollak urged users to double-check every link they encounter, since fake accounts often appear around new token launches. He said impersonators will likely attempt to attract unsuspecting users. This warning followed a previous incident involving his “Base is for everyone” content coin. That token jumped above a $10 million market cap and then collapsed within minutes.
That event raised new concerns about whether users might confuse creator tokens with assets that appear related to Base branding. The $JESSE launch has revived those debates. Several industry watchers said the blurred messaging has returned as the new token gains traction.
Pollak continued to lay out his creator-owned economy vision. He said content coins track short-term attention. He also said creator coins track long-term content value. Pollak believes the two token types form a cycle that grants creators and followers direct ownership and aligned incentives on-chain.
Community Questions Creator Responsibilities
Pollak called $JESSE the final element of his creator flywheel. He invited users to follow him on the Base App for deeper discussions about on-chain ownership models. He said these discussions will explore how creators can use direct systems rather than centralized platforms.
Even so, community reactions remained mixed. Several users questioned the long-term value of creator tokens. They also noted that earlier content coins issued by Pollak saw little development. They asked him to explain what responsibility a creator carries after launching a token.
Pollak responded by outlining differences between token types. He said creator tokens and content coins serve distinct purposes. Although users pressed for more clarity on utility, he did not share specific commitments. This caused further debate around expectations for creator-issued assets. Could $JESSE reshape the future structure of creator-owned markets?
Related: Coinbase Challenges Bank Claims on Stablecoin Incentives
Base App Positioned at Center of Token Activity
Pollak discussed $JESSE in relation to the Base App, which he described as the home for this new digital structure. The Base App functions as Coinbase’s hub for trading, self-custody wallets, Base Pay transactions, and social features powered by Farcaster. It also supports expanded token offerings and recently added DEX trading in Brazil.
This platform sits at the center of Coinbase’s plan to build a broad on-chain economy. Pollak said it will support a future where creators manage ownership structures directly. As the ecosystem grows, the Base app hosts tools for stablecoins, decentralized networks, and creator-focused systems.
The approaching $JESSE rollout has divided the community. Supporters believe the token could push forward a new creator model. Critics remain wary due to previous volatility in Pollak’s earlier experiments. They questioned whether the new token would avoid a similar market cycle.
Pollak’s next updates will arrive through his verified communication channels. He asked users to monitor official accounts carefully. As attention builds, the outcome of the $JESSE launch may influence how creator tokens evolve within the Base ecosystem.
